BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//wp-events-plugin.com//7.3.3//EN
TZID:Europe/London
X-WR-TIMEZONE:Europe/London
BEGIN:VEVENT
UID:549@careengland.org.uk
DTSTART;TZID=Europe/London:20260703T133000
DTEND;TZID=Europe/London:20260703T140000
DTSTAMP:20260624T124046Z
URL:https://www.careengland.org.uk/events/20-minute-enquiry-and-occupancy-
 plan-for-uk-care-home-groups/
SUMMARY:20‑Minute Enquiry And Occupancy Plan For UK Care Home Groups
DESCRIPTION:Do you run a care home group and want to increase enquiries and
  occupancy at one or more under‑occupied homes?\nIn this short\, practic
 al session I’ll walk through how 3 UK care home groups increased enquiri
 es and occupancy at their priority homes and\, between them\, added £6.1m
  in 12 months – all without an in‑house marketing team.\n\nDate and ti
 me:\n\nFriday 3 July\, 1.30pm–1.50pm\n\nWho it’s for:\n\nOwners / CEOs
  / Directors of care home groups with 3 or more homes and at least one hom
 e below target occupancy.\n\nOn this 20‑minute briefing\, you’ll see:\
 n\n* How each group diagnosed the real problem at their low‑occupancy ho
 mes (it wasn’t always “we just need more enquiries”).\n\n* The enqui
 ry‑generating strategies they used – what was common across all 3 grou
 ps\, and what was unique to each.\n\n* Why rigorous enquiry‑monitoring d
 ata was king for all 3 – and what they tracked so they could make clear 
 decisions.\n\n* Simple ways to measure ROI on your PR and marketing so you
  can see what’s actually filling beds.\n\n* How all 3 groups achieved th
 is with no in‑house marketing team – and when outsourcing vs hiring in
 ternally makes most sense.\n\nWe keep this session strictly to 40 director
 s so there is time to answer questions specific to your group.\n\nImportan
 t: This briefing shares real data from real care home groups. No airy‑fa
 iry theory – just what worked\, what didn’t\, and what to look for if 
 you want similar results at your own homes.\n\n&nbsp\;\n\n
ATTACH;FMTTYPE=image/jpeg:https://www.careengland.org.uk/wp-content/upload
 s/2026/06/109-blog-post-image-20260624131902.webp
CATEGORIES:Care England Members
LOCATION:https://us02web.zoom.us/webinar/register/5017797335164/WN_NFjEaJD9
 S-OIqEs1WQu8MQ
END:VEVENT
BEGIN:VTIMEZONE
TZID:Europe/London
X-LIC-LOCATION:Europe/London
BEGIN:DAYLIGHT
DTSTART:20260329T020000
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
END:DAYLIGHT
END:VTIMEZONE
END:VCALENDAR