BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//wp-events-plugin.com//7.4.0.1//EN
TZID:Europe/London
X-WR-TIMEZONE:Europe/London
BEGIN:VEVENT
UID:568@careengland.org.uk
DTSTART;TZID=Europe/London:20260810T133000
DTEND;TZID=Europe/London:20260810T140000
DTSTAMP:20260805T093759Z
URL:https://www.careengland.org.uk/events/how-1-care-home-group-went-from-
 78-to-89-occupancy-in-priority-homes-in-10-months-and-got-1-2m-more-revenu
 e-2/
SUMMARY:How 1 care home group went from 78% to 89% occupancy in priority ho
 mes in 10 months – and got £1.2m more revenue
DESCRIPTION:Do you run a care home group and one or more of your homes is l
 ow on occupancy and needs more enquiries?\nOn this webinar on Monday Aug 1
 0\, at 1.30pm\, you'll discover:\n\n#1 – What a 8-home care group took t
 o help move from 78% occupancy to 89% occupancy in 10 months for 3 of its 
 homes – and secure a forecasted £1.2m in forecasted annual revenue\n\n#
 2 – How a customised digital marketing strategy got 96 more enquiries to
  the 3 priority homes.\n\n#3 – How the group introduced an enquiry-track
 ing system to enable it to fully track enquiry to admission.\n\n#4 – How
  the group was able to know it got a ROAS (return on ad spend) of 26:1\n\n
 #5 – How the group was able to achieve all of this with no in-house mark
 eting team.\n\nOnly 30 spots available so everyone has time to answers que
 stions.\n\nThis webinar is listed by Care England.\n\n
ATTACH;FMTTYPE=image/jpeg:https://www.careengland.org.uk/wp-content/upload
 s/2026/08/109-blog-post-image-20260804113513.webp
CATEGORIES:Care England Members
LOCATION:https://us02web.zoom.us/webinar/register/5017797335164/WN_pJ-msnYG
 QpqU6ciPLPkyxw
END:VEVENT
BEGIN:VTIMEZONE
TZID:Europe/London
X-LIC-LOCATION:Europe/London
BEGIN:DAYLIGHT
DTSTART:20260329T020000
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
END:DAYLIGHT
END:VTIMEZONE
END:VCALENDAR